Gender representation case study.

In the latest Lynx advert, advertising "Lynx Peace" there are clear, positive and equal representations of both male and female genders.

At the start of the advert you see clips of war lords and soldiers and mostly men, and the men are in power, one of the clips shows a man receiving a briefcase and having it turned towards him and away from the woman sitting next to him. this shows the men having the power, but as the advert continues you see a woman walk up to a tank and stand in front of it, maybe suggesting that women are in power, this gives it a balanced reprisentation on men and women.

Reprisentation

The media today represents both women and men in lots of different ways, whether this be negative or positive.
In popular musical artist Pusha T's video 'Trouble On My Mind', there is a scene where Pusha and Tyler the creator are sitting in a car with balaclavas over their heads watching two women outside of the car kissing, the women then get in the car and drive off.
This scene represents women in a rather negative way, they are shown as sexual objects for man and are not shown for any other purpose. this differs significantly from the representation of men in the video.
Thew men are shown as the dominant gender, they are both in the front seat and although they are watching the women kiss, they don't look that phased by it, they then let them in the car and drive off. This is a common representation of men and women in this genre of text.

Why i did not get a good grade in the mock exam.

I did not finish all the questions due to the shortened time limit and wasn't aware that i had to use my own examples/case studies.

Audience question

Use more terminology and theories.


Representation question

Finish the rest of the question with my own examples and case studies.


Revision and Study

Revise and Study...



Coursework

Well i attempted to do my coursework in my free periods but was told i wasn't aloud in lesson where as other students are.